Tucker Blalock × LuxuryAgents.com
A 90 day plan to build your personal brand and launch LuxuryAgents.com. You shoot. We handle the rest.
Where you are today
Your YouTube channel launched in 2020, and you posted 15 videos in 10 weeks before the business took over. That footage is great, along with everything else in your library. What's missing is the system and strategy behind you.
- Instagram posts come in bursts, and most recent posts are shared Brokery posts.
- YouTube has been quiet since August 2020.
- No personal website, podcast or newsletter.
- Search "luxury real estate coach Arizona" and you get other people.
Surface level scan from public pages on October 12, 2026. Sales figures are as you state them publicly. The full audit happens in week one.
Why now
Rates are up. The middle is stalling. Luxury is still moving.
30 year fixed rate, highest since November 2023.
Phoenix metro luxury median price, now $2.23M. Pending sales up 14.2%.
City of Phoenix single family sales, year over year. Median $485K.
Paradise Valley home values vs Scottsdale overall, year over year.
of $1M+ homes bought with cash. Rates matter less at the top.
Median Realtor income on 9 sides. Team specialists average 32 sides and $17.5M.
Luxury is winning on price, not on volume everywhere. Paradise Valley sits at 6.5 months of inventory, so it is getting more competitive. Competitive markets are where good coaching earns its keep.
So we start with strategy: your brand, the people you want to reach, and the numbers we'll track.
LuxuryAgents.com, a short history
Registered in 1999. A directory, a parking page, a for sale sign. Never a real brand.
Registered Oct 26, two minutes after LuxuryAgent.com.
"Under construction."
A framed real estate directory page.
A luxury agent link directory, by state and country.
Parked.
For sale on Afternic, then GoDaddy.
Ownership record updated. Waiting for you.
Who else is in the room
- CLHMS: a certification, about $500 to start, $250 a year
- Who's Who in Luxury Real Estate: a directory, claims 131,000 pros
- Luxury Portfolio International: invite only, brokerages not agents
- GUILD Elite ($795 a year), eXp Luxury ($2,500 a year), Luxury Presence "Collective"
- The gap: no one pairs a weekly coach with a directory buyers can search.
One thing to check first
LuxuryAgent.com, singular, is a live coaching business in Palm Beach selling its own luxury agent designation. One letter apart. Have your attorney run a quick trademark check. We'll build the brand on your name first and the URL second, which protects you either way.
What LuxuryAgents.com could feel like on day one.
Cut from your own 2020 Camelback footage. A concept, not a final design.
Weekly coaching from a broker who has sold $2B+ and built a 160 agent firm. Or find an agent who has done the work.
Session 1
Session 2
Session 3Everything in the 90 days
01Brand strategy Starts week one
- Full audit of every channel, your content library and your search results
- Positioning: Tucker Blalock, the coach behind luxury agents
- Persona targets: the agents who want to move up, and the buyers and sellers looking for one
- Clear separation from The Brokery, so both win
- Voice, look and feel, and a 90 day content calendar
- The numbers we track, set at kickoff
02Production
- One half day shoot a month at our Scottsdale studio
- We write the outlines. You just talk.
- We mine your old footage first
- Optional phone prompts for quick clips
03Editing and design
- 4 long form coaching videos a month
- 20 short clips a month
- 8 carousels and designed posts a month
- Thumbnails, captions and motion graphics
04Publishing
- Posted on a set schedule across all five channels
- Comment and DM monitoring
- A monthly email to your list
05Search and AI search
- YouTube and Google optimization for every video
- Work to get your name into ChatGPT, Perplexity and Google AI answers
- Profiles cleaned up and linked everywhere
06LuxuryAgents.com Included
- Two path landing page: coaching or find an agent
- Coaching waitlist and application
- Directory sign up for agents
- Email capture, analytics and hosting
- Live in the first 30 days
07Reporting
- A one page report each month
- A 30 minute review call each month
Three steps over 90 days
Your time: about 4 hours a month.
What you'll see: more reach by day 30, more engagement by day 60, sign ups on LuxuryAgents.com by day 90.
Two ways to start
Everything above, including LuxuryAgents.com phase one.
Everything above, including LuxuryAgents.com phase one. Three month commitment.
If it's working, we keep going together, month to month or as a longer partnership at a partner rate. Either way, you keep everything we built.
Pay by card or bank transfer. Ad spend and paid software are not included.
Pick a plan and a kickoff time
Service agreement
- This page is a binding service agreement between Client (Tucker Blalock) and Qinary Corporation, an Arizona corporation ("Company"), effective when the first payment is made.
- The term is 90 days from kickoff. On the monthly plan, Client pays three monthly payments of $5,497, charged automatically each month, and the plan ends after the third payment unless both sides agree to continue. On the pay in full plan, Client pays $14,997 once.
- Company delivers the work on this page on the schedule agreed at kickoff, provided access, approvals and shoot days happen when planned. If they move, the schedule moves by the same amount.
- Content, designs, the website and accounts created for Client belong to Client once paid. Company may show the work in its portfolio unless Client asks it not to.
- Ad spend and paid software or subscriptions beyond the website are not included.
- Company makes no guarantee of specific followers, sign ups, clients or revenue. Results depend on consistency, market conditions and platform changes.
- Client is responsible for confirming the right to use the LuxuryAgents.com name and for any licensing or brokerage compliance review of content before it is published. Company will build an approval step into the workflow.
- Everything shared in either direction is confidential, and logins are used only for this work.
- Qinary Corporation does not issue refunds under any circumstances.
Want to talk it through first? Text me at 971-282-3400.
Buck Wise and team Qinary
Brand and marketing expert Buck Wise has spent 20+ years building brands for Nike, Starbucks, Google, Grant Cardone and Ryan Serhant, with more than $842 million in marketing results. He built and sold two agencies to WPP, and today he's the founder and CEO of Qinary, with a team of strategists, editors and designers and a 2,000 square foot studio in Scottsdale. In January, Buck keynoted The Brokery's 2026 kickoff for your agents.
